General Applicability
- Logos are generally not protected under design registration in India.
- Design registration is intended for features applied to physical articles.
- It covers shapes, patterns, configurations, and ornamental aspects.
- Logos, as standalone visual symbols, do not qualify as industrial designs.
- They are usually protected under trademark or copyright laws.
Legal Position under the Designs Act
- The Designs Act, 2000 does not include logos in its definition of “design.”
- It applies to designs applied to an article by an industrial process.
- A logo without association with a physical article is not registrable.
- If the logo is embedded into the shape or surface of an article, partial protection may apply.
- The Act excludes features of mere trademarks or artistic work.
Alternative IP Protections
- Logos are best protected under the Trade Marks Act, 1999.
- Trademark registration gives exclusive rights to use a logo in business.
- Copyright can protect artistic elements of logos under the Copyright Act, 1957.
- These laws offer broader and more appropriate legal remedies for logos.
- Protection extends to branding, marketing, and identity usage.
Conditions Where Design Law May Apply
- A logo embossed, engraved, or shaped into an article may qualify for design protection.
- The logo must be part of the visual design of the product itself.
- It must be applied through an industrial process to a tangible article.
- The aesthetic form, not the branding function, is protected under design law.
- The protection does not cover the commercial identity of the logo.
Regulatory Guidelines
- The Design Office does not entertain design applications for pure logos.
- The Designs Rules, 2001 align with international design protection standards.
- Registrations are granted for products, not for brand marks or emblems.
- IP India provides guidance to apply appropriate IP routes for different assets.
Separate registrations under trademark and copyright may be necessary.



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